Senior Content Marketing Specialist

Senior Content Marketing Specialist | Storyblok

Удаленка

Storyblok — система управления контентом для разработчиков и маркетологов.

❔Что делать
• Shape and execute content creation efforts within the Brand and Communications Team, from long-form whitepapers and blog posts to short-form landing pages and other supporting assets.
• Generate creative, storytelling-focused content ideas that produce engaging thought leadership, staying abreast of B2B social trends.
• Support aligning content marketing efforts with PR, company social media, and executive communications via LinkedIn; conduct in-depth keyword research using Ahrefs and/or Semrush.
• Brief videographers and motion graphics experts, optimize and monitor content health; own the case study content process from ideation and customer contact to creation and publication, and define and track precise KPIs.

❔Что требуют
• 5+ years' experience in content marketing or content strategy.
• Knowledge of SEO best practices and familiarity with on-page and off-page SEO tactics.
• Tech industry marketing experience.
• Content reporting experience including analysing data and making recommendations.

Куда откликаться: ссылка

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