Marketing Ads Specialist

Marketing Ads Specialist (Google Shopping & Meta Ads)

We’re looking for an experienced Marketing Ads Specialist to help us manage and optimize paid advertising campaigns for our clients.

The ideal candidate has hands-on experience with Google Shopping and Meta Ads, understands e-commerce performance metrics, and knows how to turn advertising budgets into measurable business results.

Responsibilities
Set up, manage, and optimize Google Shopping and Meta Ads campaigns.
Manage campaign budgets, bidding strategies, audiences, and product feeds.
Monitor campaign performance and analyze key metrics, including ROAS, CPA, CTR, and conversion rates.
Identify opportunities to improve campaign performance and increase conversions.
Conduct A/B testing of ad creatives, audiences, and campaign strategies.
Prepare regular performance reports and provide actionable recommendations.
Collaborate with our design and development team to improve landing pages and advertising creatives.
Requirements
Proven hands-on experience with Google Ads, particularly Google Shopping and Performance Max.
Practical experience managing Meta Ads campaigns across Facebook and Instagram.
Solid understanding of e-commerce advertising and performance marketing.
Experience with Google Merchant Center and product feed management.
Ability to analyze campaign data and make data-driven decisions.
Familiarity with GA4 and conversion tracking.
Strong communication skills and the ability to work independently.
Nice to Have
Experience with Shopify or WooCommerce stores.
Experience working with international e-commerce brands.
Knowledge of landing page optimization and conversion rate optimization.
Work Format
Remote collaboration.
Flexible workload depending on client projects.
Opportunity to work on a variety of e-commerce projects.

How to Apply

Please send your CV along with a brief overview of your experience, the types of campaigns you’ve managed, and any measurable results or case studies you can share.

If you have experience growing e-commerce businesses through Google Shopping and Meta Ads, we’d love to hear from you.

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